SVP Marketing & Creative Solutions , Live Nation
Lisa Lugo is SVP of Marketing & Creative Solutions for Live Nation UK's Brand Partnerships Division. She has built the UK integrated marketing practice from the ground up, developing a full team across creative solutions, design, digital, research, insights, strategy and PR. Lisa has instigated and launched initiatives that promote Live Nation UK as a forward-thinking strategic partner and marketplace leader year round, resulting in massive commercial growth. Her team's award-winning programmes help brands drive business goals via the power of live music whilst enhancing the fan experience.