WATCH THE INDIVIDUAL CATEGORIES OF THE CAMPAIGN EXPERIENCE AWARDS BELOW

Winners 2020


Brand Experience Categories

XYZ

As XYZ turns 7 this year, we are committed to become the most innovative and effective experiential agency that clients have ever worked with, with creative thinking and strategic insights at the heart.


In 2019 we recruited Lizon Tijus as our first Experience Design Lead to work closely with Co-founder and Creative Director, Paul S...

Haygarth Group

With today’s world changing so frequently, so fast, we realised that to remain relevant in the future, we needed to be relevant now. So in 2018/19 we challenged ourselves to create and deliver campaigns based on the continuous evolution of consumer wants and needs, adapting in the moment to meet their demands as they materialise. ...

Momentum Worldwide

2019 was the year we took the creative bull by the horns and rode that sucker across the world. We straddled the globe for brands like American Express, Adidas, Merck, Microsoft, and SAP, creating brand experiences for them everywhere from Japan to Russia and Vegas to Cannes.

We hustled John McEnroe into creating a ‘Calm A...

UNIT9

In 2019 alone, UNIT9 has worked with some of the biggest brands across the world, delivering creative experiences for Samsung, Nike, Amazon, Bentley, Spotify, ASICS, EMAAR, Miller Coors, LinkedIn, Huawei, MINI and COTY.

And our work has been award-winning, Most Dangerous Street won Gold and Bro...

Jack Morton Worldwide

After over 80 years of industry-defining moments, we know that we will look back at 2019 as a tipping point for Jack Morton Worldwide. We are proud to see our newly-established Genuine X innovative technology practice already helping us win new business and invigorate our work for existing clients. And, indeed, we have never added so ma...

Amplify

We’re a home for creative people + clients

Amplify balance boutique and scale, staying true to our ‘Joining the dots between people, brands + culture’ philosophy. 10 years on our culturally-led strategic and creative work feels stronger than ever, covering a real breadth of focus, audiences, scale and sectors.

From ...

Space

We wish to be judged on growing our clients’ business. This demands that we use the full toolbox of brand experience techniques, disciplines and channels to transcend borders and audiences to reach those ambitions. We believe in an ideas-first approach to our work, using an unrivalled breadth of skills to deliver brand and sales growth.
...

Visit #ScottishTwitter

Flying Object

Client: Twitter

BRIEF
Twitter is home to millions of interconnected conversations every day. But familiarity can breed indifference. Our mission was to nip that in the bud by giving our users an unmissable reminder of all the things they love about their favourite social platform, cementing its position as the go-to place for cracking wit, sparky chat and...

A Night At...The Louvre

Amplify

Client: Airbnb

Amplify + Airbnb create the most successful ‘Night At’ to date bringing two winners to the Louvre – and allowing millions more to experience it online…

Our audience want magical, once-in-a-lifetime experiences, reflected in everything from curation and set design to styling, which gave viewers unparalleled access to the Mona...

Hendrick's Portals To The Peculiar

Space

Client: Hendrick's Gin - William Grant & Sons

This Summer, the unusualists at Hendrick’s Gin invited the curious amongst us to ‘Escape the Conventional and Embrace the Delectable’. Consumers took a leap into an ‘aquarium in the sky’ through a series of ‘Portals to the Peculiar’ hidden behind the most ordinary looking locations.

In a world where 44% of UK folk admit the mon...

Nike Reactland

UNIT9

Client: Wieden+Kennedy

Nike wanted to put its React shoes to the test by inviting fans in Dubai to actually run in them. Because the shoes are revolutionary, the experience had to be as well. We were invited to build the installation that runners couldn’t stop talking about: a real-time video game where the players are the fans. We took pictures of each player agai...

Goodwood Festival of Speed - Electric Avenue

TRO

Client: MINI UK

MINI UK are a regular feature at Goodwood Festival of Speed, the world’s greatest celebration of motorsport and car culture. In 2019, the brand are celebrating their 60th birthday, the return of John Cooper Works (MINI’s performance brand) as well as wanting to hero the unveiling of their first ever fully electric vehicle.

We cr...

Coachella 2019: Operation AirDrop

Jam3

Client: adidas

Jam3 is a design and experience agency known for smart, innovative and inspired work. At Coachella 2019, Jam3 made serious noise with their innovative work for adidas. Their project became a master class in timing and a perfect blend of an adidas shoe release, musical performance, a clever use of tech, and an opportunity for som...

Donate Your Words

VCCP Retail

Client: Cadbury

Cadbury and Age UK’s ‘Donate your words’ campaign raised awareness of the UK’s shocking loneliness epidemic, where 225,000 older people often go a whole week without speaking to anyone. Cadbury ‘donated’ the words from their Dairy Milk bars and gave 30p from each one sold to Age UK. The campaign had people talking about this imp...

Cisco Live EMEA

George P. Johnson

Client: Cisco

Cisco Live 2019 - ‘The Playground’. Harnessing the power of imagination with technology innovations and a customer-centric approach which delivered moments of lasting impact. Reinforcing Cisco’s position as the leading IT Networking business in the EMEA region and the world.

Part of a global series of 4 events, Cisco Live EMEA took pla...

Workhuman Live 2019

Workhuman

Client: Workhuman

In March 2019, the HR world came together as a community and, for three days, found a new home at the Workhuman Live conference in Nashville, Tennessee. Hosted by global recognition and performance management solutions provider Workhuman, the 2019 edition of the annual conference brought together professionals from across indust...

Drama Festival

ITV

Client: ITV Studios Global Entertainment

Held at London’s iconic Roundhouse on 20th February 2019, the ITV Studios Global Entertainment Drama Festival saw over 400 delegates experience a range of new titles from ITV Studios’ production labels and leading independent producers.

Featuring a spectacular 360-degree projection, the audience were immersed in a world of storytell...

Flavour Adventure

Haygarth

Client: Schweppes

Inspired by our founder’s intrepid nature and pioneering spirit, the Schweppes Flavour Adventure turned drink industry leaders and opinion formers into honorary explorers for London Cocktail Week, immersing them into the brand’s rich heritage and giving them a taste of our exciting new range.

Traversing multiple locations across the...

Keeping Businesses Moving

Meet & Potato

Client: Mercedes-Benz

Mercedes-Benz is an innovator in the automotive industry and has responded to changes in consumer behaviour by adapting its business, shifting the brand positioning from a vehicle manufacturer to a holistic transport solutions provider.
As part of their commercial vehicles’ strategy, Mercedes-Benz trialled new routes to market in 2018 i...

YouTube Music: In Residence

Amplify

Client: YouTube Music

Amplify brought the industry, artists and influencers closer to YouTube Music. We ensured that key business aims of YouTube Music aligned with the discovery of the app

Part One: Label Drops

We began with a soft launch of the app – a YouTube Music takeover in the offices of Warners, Sony and Universal. We channeled ‘drop culture’...

The Flavour Rooms

HeyHuman

Client: Guinness Africa

Getting people to feel the taste of Guinness for the first time.

Taste pre-conceptions of Guinness as a dark, bitter, challenging liquid with a high ABV was limiting Guinness’ sales among younger drinkers in Nigeria.

With more choice from premium international beers, spirits and ready-to-drink formats, the new generation o...

A Night At...The Louvre

Amplify

Client: Airbnb

Amplify create a win / win collaboration for Airbnb and the Louvre, capturing the imagination of the world...

Airbnb’s most successful ‘Night At’ to date saw a collaborative partnership between Airbnb and the Louvre result in an epic, world-first sleepover at the museum. Two winners were treated to a private tour with a top curator...

Juvéderm Beauty Decoded Live

Haygarth

Client: Allergan

In 2019, one global event series took the medical aesthetics industry by storm.

To combat the copycat brands, inconsistent regulations and practices causing fear and uncertainty around the world of cosmetic beauty, we created a highly immersive evening filled with experiences, demonstrations and talks from industry leaders that ...

ibis Music

FRUKT

Client: ibis Hotels

The ibis Music programme in partnership with Spotify and Sony Music is a programme designed to provide unforgettable live music experiences for fans and artists to create ‘unexpected connections’, as well as giving up & coming musicians true support in developing their fledgling careers. Not just a stage for live performances in hotels,...

Xerocon Brisbane 2018

INVNT

Client: Xero

Xero had three key objectives in mind for its Xerocon Brisbane event – which is affectionately referred to as the ‘Coachella for Accountants’ by virtue of its ability to fuse the corporate with the fun and playful: to create an inspirational and educational experience that would encourage networking.

As a tribute to the ‘sunshine state...

ASICS Blackout Track

EDELMAN DEPORTIVO, UNIT9

Client: ASICS

The ASICS GEL-KAYANO 25 is a running shoe so advanced, the only thing holding runners back is their minds. While wearable fitness trackers, music and scenery pamper the mind, inadvertently making the body more injury prone, ASICS believes in strengthening it. What if we could find a way to highlight this to the running world, ma...

PlayStation F.C Final

Ear to the Ground

Client: Sony Interactive Entertainment | PlayStation

With younger fans increasingly consuming football through non-traditional channels, Sony Interactive Entertainment wanted to strengthen its PlayStation brand sponsorship of the UCL by creating a new platform that would act as the go-to destination for this new age of global fan culture.

By blurring fantasy with reality, VIK deals were s...

Samsung X Mabel - World's First Vertical gig

Iris

Client: Samsung UK

Mobile video sharing has increased by 2048% in the last 5 years (Source: Ooyala). It's an explosion that Gen Zers are fuelling. 94% of mobile phone use is in vertical mode (Source: JSK Journalism Fellowships) and 79% find vertical video the most interesting (Source: Martech Advisor). This is a trend driven by the upright configuration of Storie...

Wimbledon Rematch 1980

Rematch Live

Client: All England Lawn Tennis Club

Rematch have created a new category in sport, whereby fans can experience the most iconic stories in sporting history as immersive theatre. This starts with creative film content that builds anticipation and delves into stories of the sport and all of the fascinating wider cultural context. We then allow the viewer to experience it for themselv...

A Night At...The Louvre

Amplify

Client: Airbnb

Amplify + Airbnb curate a series of world-firsts, creating Airbnb's most successful 'Night At...' yet...

For Airbnb’s ‘Night At... the Louvre’, Amplify produced a series of firsts that took place inside Paris’s iconic museum: the first drinks with the Mona Lisa, first dinner with the Venus de Milo, and first s...

Reyka Vodka Saga

William Grant & Sons, Exposure

Client: Reyka vodka

This is the story of a small brand from a small village in a small country, competing with the biggest vodka brands in the world.

It’s the story of David and Goliath.

Or as we would say in Iceland, Davíð á móti Goliat.

Curiosity Rooms by Google Pixel 3

Amplify

Client: Google

Amplify + Google’s reimagine the rules of the high-street to create a boundary breaking retail experience and design-led content engine…

In a world fuelled by mash-ups, remixes and autoplays, our core audience of tech-savvy 25-44 year olds increasingly feel they’ve seen it all. They have an unparalleled degree of visibility but ne...

Special Olympics 2019 Opening Ceremony

People

Client: Special Olympics World Games Abu Dhabi 2019

For the Opening Ceremony of the 2019 Special Olympics World Games, we were asked to celebrate the 7,000 athletes with intellectual differences arriving in Abu Dhabi to take part. But instead of ‘speaking for’ people with intellectual differences, we chose to amplify the voices that matter most.
A group of people with intellectual ...

Samsung Tough Mudder

M&C Saatchi Sport and Entertainment

Client: Samsung

How do you follow an epic 2017 season, one-of-a-kind 360 content series and fully immersive activation experience with Tough Mudder? Simple. You slow it down. Not just slow, super slow.

But we needed to take 2018 to a new level. So, as well as our Full Tough Mudder partnership, we partnered with the brand new Tough Mudder 5K Urba...

Visit #ScottishTwitter

Flying Object

Client: Twitter

BRIEF

Twitter is home to millions of interconnected conversations every day. But familiarity can breed indifference. Our mission was to nip that in the bud by giving our users an unmissable reminder of all the things they love about their favourite social platform, cementing its position as the go-to place for cracking wit, sparky chat a...

JägerHaus at All Points East 2019

FRUKT

Client: Jägermeister

The JägerHaus is Jägermeister’s flagship music activation. Having entered into partnership with AEG Presents in 2018, All Points East 2019 would be the fifteenth outing of the JägerHaus since its inception in 2015.

For Jägermeister as a brand, a lot had changed in the last four years. Their brand image had shifted fundamentally fro...

Transport 2050

MRG Events

Client: TransLink

TransLink launched its regional 30-year transportation strategy, Transport 2050, with a major activation at the Pacific National Exhibition in Vancouver, running for 3 weeks during Summer 2019.

The PNE attracts 750,000 visitors each year and was identified as a high priority opportunity for public outreach. The goal was to educat...

Birra Moretti at BST

Space

Client: Birra Moretti - Heineken

The greatest casualties of our busy lives are our closest friends and family. Because sadly, those who matter most to us are more likely to forgive us if we cancel plans with them. Birra Moretti wanted to do something about this. To bring people together with its authentic Italian family spirit and reclaim ‘Time For What Matters’.

So we...

Netflix AsiaPOP Comicon

Jack Morton Worldwide

Client: Netflix

Netflix has been steadily building brand affinity with entertainment fans in the Philippines. Asiapop Comicon - Asia’s largest pop culture convention - is an important annual activation opportunity for Netflix to cement the brand within popular culture and improve perception of the depth and breadth of its content. We helped Netflix create a high...

BikerTek

Haygarth with Adam&EveDDB

Client: Highways England

We shocked motorcyclists into putting the brakes on their speed to reduce the chance of fatal injuries with a pop-up motorcycle parts shop featuring a big difference.

Tackling the issue head on, we braved biker gatherings, going undercover to lure riders into the Bikertek shop. And, as they explored the parts, we revealed the sho...

Curiosity Rooms by Google Pixel 3

Amplify

Client: Google

Amplify + Google make 'brand experience' the beating heart of an integrated London-wide takeover…

Amplify helped launch Pixel 3 and connected with our audience of ‘future bosses’. We brought Pixel 3 to life, making every day more extraordinary with an experience hub that celebrated a world where fashion, food, music an...

Visit #ScottishTwitter

Flying Object

Client: Twitter UK

BRIEF

Twitter is home to millions of interconnected conversations every day. But familiarity can breed indifference. Our mission was to nip that in the bud by giving our users an unmissable reminder of all the things they love about their favourite social platform, cementing its position as the go-to place for cracking wit, sparky chat a...

A Night At...The Louvre

Amplify

Client: Airbnb

Amplify + Airbnb create an event for two people, that travelled the globe…

Airbnb’s most successful ‘Night At’ to date brought two people into the Louvre for a once-in-a-lifetime experience. Everything from curation and set design to styling gave viewers unparalleled access to the Mona Lisa, Venus de Milo and Napoleon III’s ap...

#FreePeriodStories

The Digital Fairy

Client: Free Periods

Female-first and purpose-driven creative studio The Digital Fairy partnered with not-for-profit organisation Free Periods to launch #FreePeriodStories - a two-week campaign to break down the last remaining stigmas around menstruation. It marked the next phase of the Free Periods movement which aims to eradicate period poverty worldwide. #FreePeriod...

Zero Likes Given

Droga5 London

Client: Kahlua

A mental health epidemic has taken hold, where the desire for 'Likes' has made social media too serious. Kahlua wanted to encourage a generation of millennials to take life a little less seriously, by staging an exhibition in New York called 'Zero Likes Given'; a showcase of the world's most unliked Instagram images,...

Desperados Deep House

Jack Morton Worldwide & We Are Pi

Client: Desperados

Desperados is a brand known for its wild experimentation and so, with ‘Deep House’ we took this to a whole new level. Jack Morton worked closely with We Are Pi and party legends Elrow to create a mind-blowing experience that exceeded even our own expectations. This epic underwater party took place in the deepest pool in the world: the Y-40 ...

Curiosity Rooms by Google Pixel 3

Amplify, 72andSunny, Halpern, Essence & OMD

Client: Google

Amplify + Google’s reimagine the rules of the high-street to create a boundary breaking retail experience and design-led content engine…

In a world fuelled by mash-ups, remixes and autoplays, our core audience of tech-savvy 25-44 year olds increasingly feel they’ve seen it all. They have an unparalleled degree of visibility but ne...

Desperados Deep House

Jack Morton Worldwide & We Are Pi

Client: Desperados

Desperados is a brand known for its wild experimentation and so, with ‘Deep House’ we took this to a whole new level. Jack Morton worked closely with We Are Pi and party legends Elrow to create a mind-blowing experience that exceeded even our own expectations. This epic underwater party took place in the deepest pool in the world: the Y-40 ...

A Night At...The Louvre

Amplify

Client: Airbnb

Amplify creates Airbnb's most successful 'Night At...' yet, spanning 90 countries across the world...

Kick starting a year-long partnership with the Louvre, Airbnb gave two lucky winners the chance to have private drinks with the Mona Lisa, a gastronomic dinner with the Venus de Milo and a bespoke sleepover in the museum...

Hendrick's Portals to the Peculiar

Space

Client: Hendrick's Gin - William Grant & Sons

Hendrick’s Gin, pioneer of the premium gin category, was facing increased competition. With over 110 new gin brands launched during the first half of 2019, drinkers were overwhelmed with choice, so Hendrick’s Gin needed to reassert its credentials by communicating its unique product attributes and distinctive brand image to stan...

Converse Re-Imagined

XYZ

Client: Converse

Converse wanted to create a female-led retail store, that focussed 100% on their female audience. XYZ delivered a 2-day pop-up store which celebrated the launch of new collaborations with female designers, in partnership with high-end fashion retailer Browns.

ibis Music – an integrated activation platform

FRUKT

Client: ibis Hotels

The ibis Music programme in partnership with Spotify and Sony Music is a programme designed to provide unforgettable live music experiences for fans and artists and create ‘unexpected connections’, as well as giving up-and-coming musicians true support in developing their fledgling careers. Not just a stage for live performances in hotels&#...

Unlock the Drop: adidas ComplexCon

Jam3

Client: adidas

ComplexCon is the place for hypebeast shoes — but it’s notorious for lines, fights, and chaos. Jam3 worked with adidas to disrupt the status quo, introducing a brand new system at the convention that leveraged an app, five drop spots, AR tech, and 500 smart lockers to get people limited edition shoes as efficiently as po...

JFK Moonshot

DIGITAS BOSTON, UNIT9

Client: John F. Kennedy Presidential Library Foundation

The societal landscape 50 years ago was remarkably similar to the one we have today. There was political unrest. A war divided a nation. Old traditions gave way to new technologies that influenced everything from music to movies. Excitement for the future very much shared the same stage as fear and apprehension.

Because of these issues, Apo...

Curiosity Rooms by Google Pixel 3

Amplify, 72andSunny, Halpern, Essence & OMD

Client: Google

Amplify + Google create a hub and content engine of shareable moments to go beyond the physical..

Curiosity Rooms redefined the rules of the high street to launch Google Pixel 3 and made sure each piece of digital and social content had a purpose. Moments like the AI-powered laundrette and car-wash inspired selfie station gave the space a playf...

#BeUnlimited

Haygarth

Client: Vodafone

To mark the launch of Vodafone’s Unlimited data plans, Haygarth created an immersive brand experience aimed at inviting consumers to see, hear and feel what it’s like to live a life without limits.

Inspired by the reality that limited data means that we can’t always experience life to its fullest, the activation aims to take co...

Guinness Greenwood Series

Verve

Client: Diageo/Guinness

In a nutshell, the brief was to create Twitter content that would engage with fans and flirts as they tuned into the GUINNESS Six Nations in a pub or at home on social media. Giving fans conversation and insights as they reached for their phones seeking more game analysis. Creating content that engaged further with fans and gave GUINNESS a plat...

Defender VR Experience

Imagination

Client: Land Rover Defender VR Experience

Imagination recently launched the new Defender VR experience with Land Rover at the Frankfurt Motor Show, featuring global adventurer, Bear Grylls.
The adrenaline-fuelled virtual reality experience we created opened at the Frankfurt Motor Show to mark the launch of the new Land Rover Defender. It enables visitors to travel to the far reach...

Samsung Secret Menus

AMV BBDO

Client: Samsung UK

Tasked with helping to drive consideration of Samsung amongst Gen Z and Millennials, we found that the best way to their hearts was through their stomachs (and mobile phones).

Our strategy was to position our devices as keys to unlocking desirable experiences that they couldn’t get anywhere else: creating a deeper connection with current o...

Android Avenue

Brandfuel

Client: Google Android

How do you build a brand activation in just a day and a half, that’s the length of two football pitches, weatherproof, so over 100 thousand people can visit, all designed to be removed in just six hours? Welcome to The Android Avenue at the Mobile World Congress.

Every year we are challenged to create something even more impact...

Wimbledon Rematch 1980

Rematch Live

Client: All England Lawn Tennis Club

Rematch have created a new category in sport, whereby fans can experience the most iconic stories in sporting history as immersive theatre. This starts with creative film content that builds anticipation and delves into stories of the sport and all of the fascinating wider cultural context. We then allow the viewer to experience it for themselv...

A Night At...The Louvre

Amplify

Client: Airbnb

Amplify + Airbnb collaborated with the Louvre to create a series of world firsts and create the most successful Night At… to date…

Amplify and Airbnb brought two people into the Louvre for a once-in-a-lifetime experience. Everything from curation and set design to styling gave viewers unparalleled access to the Mona Lisa, Venus de Milo ...

Curiosity Rooms by Google Pixel 3

Amplify

Client: Google

Amplify + Google established a cultural landmark in the heart of Regent Street, launching Pixel 3 and connecting with our audience of ‘future bosses’...

Curiosity Rooms brought the Pixel 3 to life and made every day more extraordinary with an experience hub that invited people to celebrate a world where fashion, food and tech collide...

League of Legends - 10 Year European Celebration

Collider

Client: Riot Games

Riot Games wanted to thank its community for making League of Legends the most played PC game in the world. With a brief to ‘deliver the experience our community deserves’, Riot’s Dublin office appointed Collider to produce the game’s 10-year European celebration event, a once-in-a-lifetime occasion for 500 of the most ardent Europe...

Desperados Epic House Party

Jack Morton Worldwide & We Are Pi

Client: Desperados

Desperados’ Epic House Party was the pinnacle of the Epic Parties Imagined By You campaign, where party-goers wildest party ideas are brought to life in unexpected, creative ways. The Epic House Party, itself an idea from House hero DJ Skream, saw Jack Morton Worldwide and We Are Pi collaborating to create an extraordinary party e...

London Yards

Imagination

Client: MLB

In 2019, Major League Baseball made history by playing their first ever regular season games in Europe. However, MLB knew that the true value of the London Series was reaching out beyond those avid baseball fans in the stadium. Our brief was to create a 2fan festival that engaged a new, millennial audience.

To engage with this group ...

YouTube Music: In Residence

Amplify

Client: YouTube Music

Amplify + YouTube Music create an endlessly explorable space in one of London’s most iconic gallery spaces…

YouTube Music In Residence was a four-day hyper-cultural brand experience designed to launch the new YouTube Music app and make the biggest catalogue in music unmissable.

Amplify simultaneously launched YouTube’s new music servi...

Desperados Deep House

Jack Morton Worldwide & We Are Pi

Client: Desperados

Desperados is a brand known for its wild experimentation and so, with ‘Deep House’ we took this to a whole new level. Jack Morton worked closely with We Are Pi and party legends Elrow to create a mind-blowing experience that exceeded even our own expectations. This epic underwater party took place in the deepest pool in the world: the Y-40 ...

BikerTek

Haygarth with Adam&EveDDB

Client: Highways England

We shocked motorcyclists into putting the brakes on their speed to reduce the chance of fatal injuries with a pop-up motorcycle parts shop featuring a big difference.

Located at biker-centric events, we went undercover to lure riders into our ‘shop’. As they explored our parts, we revealed the shocking truth. These weren’t for your...

London Yards

Imagination

Client: MLB

In 2019, Major League Baseball made history by playing their first ever regular season games in Europe. However, MLB knew that the true value of the London Series was reaching out beyond those avid baseball fans in the stadium. Our brief was to create a 2fan festival that engaged a new, millennial audience.

To engage with this group ...

YouTube Music: In Residence

Amplify

Client: YouTube

Amplify + YouTube Music create an endlessly explorable space in one of London’s most iconic gallery spaces…

YouTube Music In Residence was a four-day hyper-cultural brand experience designed to launch the new YouTube Music app and make the biggest catalogue in music unmissable.

Amplify simultaneously launched YouTube’s new music servi...

A Night At...The Louvre

Amplify

Client: Airbnb

Amplify and Airbnb curate a series of world-firsts, becoming Airbnb's most successful 'Night At...' to date...

For Airbnb’s ‘Night At... the Louvre’, Amplify produced a series of firsts that took place inside Paris’s iconic museum: the first drinks with the Mona Lisa, first dinner with the Venus de Milo, and f...

Curiosity Rooms by Google Pixel 3

Amplify

Client: Google

Amplify and Google’s reimagine the rules of the high-street creating a boundary breaking retail experience and design-led content engine…

In a world fuelled by mash-ups, remixes and autoplays, our core audience of tech-savvy 25-44 year olds increasingly feel they’ve seen it all. They have an unparalleled degree of visibility but n...

London Yards

Imagination

Client: MLB

In 2019, Major League Baseball made history by playing their first ever regular season games in Europe. However, MLB knew that the true value of the London Series was reaching out beyond those avid baseball fans in the stadium. Our brief was to create a 2fan festival that engaged a new, millennial audience.

To engage with this group ...

Android Avenue

Brandfuel

Client: Google Android

How do you build an outdoor brand activation in just a day and a half, that’s the length of two football pitches, weatherproof, so over 100 thousand people can visit, all designed to be removed in just six hours? Welcome to The Android Avenue at the Mobile World Congress.

Mobile World Congress (MWC) is the world’s biggest mob...

The Shape of History

Courageous Studios and UM

Client: Hulu

In 2017, The Handmaid’s Tale’s themes of gender injustice resonated with an American public eager for social change.

But while the show had raised awareness of female repression, little had changed and by 2019, supporters were losing hope.

To make season three a success, we needed to deliver ACTION for women’s rights ...

Travel to 2050

Smart Energy GB AMV BBDO

Client: Smart Energy GB in partnership with The National Trust

Smart Energy GB needed to get the British public to accept a smart meter, but one key audience remained sceptical: the over 65s.

Telling them wouldn’t work. We had to show them the impact that smart meters could make, working with a partner they trusted.

So, this Autumn, Smart Energy GB partnered with the National Trust to d...

Reyka Vodka Saga

William Grant & Sons, Exposure

Client: Reyka vodka

This is the story of a small brand from a small village in a small country, competing with the biggest vodka brands in the world.

It’s the story of David and Goliath.

Or as we would say in Iceland, Davíð á móti Goliat.

Adidas Creator Dock

Jack Morton Worldwide

Client: Adidas

For the launch of Adidas Team Mode and the Adidas Tango League Finals, we were tasked with finding an archetypal London location to create a connected and meaningful experience for players and spectators alike. With football creators coming together from all over London, we knew the event needed to be held on the only neutral territory in t...

London Yards

Imagination

Client: MLB

In 2019, Major League Baseball made history by playing their first ever regular season games in Europe. However, MLB knew that the true value of the London Series was reaching out beyond those avid baseball fans in the stadium. Our brief was to create a 2fan festival that engaged a new, millennial audience.

To engage with this group ...

Costa Express Experience Day

The Circle Agency

Client: Costa Express

Costa Express have revolutionised self-serve coffee by creating vending machines that produce Barista quality coffee, blowing away memories of tasteless instant drinks in Styrofoam cups.

Costa were on a mission to show the British public that a coffee from one of their 8,500+ Express machines was as good as one served in their stores.
...

* S60 London Series

XYZ

Client: Major League Baseball (MLB)

In 2019, Major League Baseball made history by playing their first ever regular season games in Europe. Key to establishing long-term success for the brand would be engaging a wider, more lifestyle-inspired fanbase. XYZ’s brief was to launch Softball60 as a socially-powered sport accessible to everybody, regardless of their level of b...

Metro Mayhem

Amplify

Client: Metro

Amplify bring Brewdog, likeminded brewers and their fans together, all in the name of the craft beer revolution...

Fasten your seat belts for Metro Mayhem. One day. One place. One awesome beer fuelled party.

This was BrewDog’s first-ever European event outside of Ellon, their Scotland HQ. London will never be the same. Amplify ...

Evening Standard Speakeasy Presents… Series

Evening Standard

Client: Evening Standard

The ‘Evening Standard Speakeasy Presents…’ Series first came to light when researching possible new events in the food and drink sphere. There were lots of tasting experiences on the market, but nothing really compelling for our audience. Research showed that our readers are passionate about their food and drink, and for our first for...

Jack Daniel's presents The Vaccines

Amplify

Client: Jack Daniel's

Amplify and Jack Daniel's put a new twist on an iconic brand...

The first ever ‘Jack Daniel’s Presents...’ was a cultural catalyst, which connected familiar faces and first-time tasters with a brand new music platform. Fans saw The Vaccines take to the stage in a disused Victorian swimming baths, which also represented the fir...

Android Avenue

Brandfuel

Client: Google Android

How do you build an outdoor brand activation in just a day and a half, that’s the length of two football pitches, weatherproof, so over 100 thousand people can visit, all designed to be removed in just six hours? Welcome to The Android Avenue at the Mobile World Congress. Mobile World Congress (MWC) is the world’s biggest mobile...

Microsoft Future Decoded 2018

Momentum Worldwide

Client: Microsoft UK

Microsoft Future Decoded 2018, the latest and most successful in this innovative series of premier business events, helped UK companies understand the growth potential of embracing digital transformation.
Inviting over 9,700 decision makers to ‘master digital disruption’ in a wide-ranging experience of exploration and understandin...

YouTube Music: In Residence

Amplify

Client: YouTube Music

Amplify + YouTube Music curate an experience inspired by musical heritage, from smash-hit documentaries to shareable installation moments…

YouTube Music: In Residence was a four-day hyper-cultural brand experience designed to launch the new YouTube Music app and make the biggest catalogue in music unmissable.

Amplify simultaneously la...

Zero Likes Given

Droga5 London

Client: Kahlúa

A mental health epidemic has taken hold, where the desire for 'Likes' has made social media too serious. Kahlua wanted to encourage a generation of millennials to take life a little less seriously, by staging an exhibition in New York called 'Zero Likes Given'; a showcase of the world's most unliked Instagram images,...

Virgin Media x Marvel’s Avengers, EGX 2019

Influence Communications

Client: Virgin Media

Virgin Media hosted the UK first play of the hotly anticipated Marvel’s Avengers game in partnership with Square Enix at EGX 2019. As headline sponsors of EGX (the UK’s biggest gaming event) Virgin Media strived to deliver a truly “next level” experience with the biggest, most engaging stand and 25 minutes of gameplay, a huge seven ...

CogX: festival of AI and emerging technology

Marble LDN

Client: CognitionX

CogX is the UK’s largest technology festival and the largest AI festival outside of China. The festival of AI and Emerging Technology features a unique gathering of the leading figures shaping AI today. CogX kicked off it’s third year at London’s Technology Week in June 2019 and brought together the brightest minds on the planet from industry...

The Pavilion

Cheerful Twentyfirst

Client: BBC Studios

This project was a creative collaboration by the best of British. Cheerful Twenty conceptualised and led the project, an award-winning London-based agency with over 10 years of Cannes build experience.
Our core objective was to create a game-changing, world-class brand experience that represented the unmistakably British, bold and cre...

Curiosity Rooms by Google Pixel 3

Amplify

Client: Google

Amplify tackle their biggest collaboration with Google yet, taking strategy, skill + team effort to the next level…

Launching the Google Pixel 3 with our Curiosity Rooms campaign saw Amplify design and transform a 45,000 square foot derelict building into a flagship retail space in just 8 weeks. Our Studio oversaw design, arch...

Lush Creative Showcase 2018

Presentation Design Services

Client: LUSH Cosmetics

The Showcase was the biggest in Lush’s history and was by far the biggest single event that PDS has ever produced. It took 177 crew, 44 trucks and three months of design and pre-production to pull off the unimaginable extravaganza that was the Creative Showcase 2018.

It’s not often that a company gets the chance to work on a project of t...

Android Avenue

Brandfuel

Client: Google Android

How do you build a brand activation in just a day and a half, that’s the length of two football pitches, weatherproof, so over 100 thousand people can visit, all designed to be removed in just six hours? Welcome to The Android Avenue at the Mobile World Congress.

A pop-up street right in the heart of the corporate conference...

KingfoMarket 2019

White Label LIVE Events

Client: King

White Label LIVE Events co-create incredible live experiences with industry leading brands. Our global network of talent works collaboratively with in-house brand teams to deliver unforgettable experiences.

In 2019 we celebrated 9 new business wins, revenue almost doubled, we gained ISO certification for our management systems, impl...

Cars in Film - Italian Job Sound Stage

Collaborate Global

Client: Goodwood Road Racing Company

Collaborate Global designed, delivered and managed this year’s ‘Cars in Film’ display in Earls Court Motor Show at Goodwood Revival 2019.

Partnering with key sponsor Sky Cinema, Collaborate Global developed a totally immersive experience whereby visitors at Goodwood Revival were transported into a working soundstage for the filmin...

YouTube Music: In Residence

Amplify

Client: YouTube Music

Amplify + YouTube Music curate an experience inspired by musical heritage, from smash-hit documentaries to shareable installation moments…

YouTube Music In Residence was a four-day hyper-cultural brand experience designed to launch the new YouTube Music app and make the biggest catalogue in music unmissable.

Amplify simultaneously lau...

'Grace Dent's 7 Bites' @ Curiosity Rooms by Google Pixel 3

Amplify

Client: Google

Amplify + Google tap into passion points to cook up culinary conversation…

Curiosity Rooms made the everyday more extraordinary, with 36 events programmed over five weeks in the centre of London – and there was one passion point that we truly tapped into during this time: food.

Our community-driven supper club, hosted by Grace D...

TABASCO® Pick-Me-Up Café x Max Halley

Hunter

Client: TABASCO® Sauce

The TABASCO® Pick-Me-Up Café was an integrated, influencer-led campaign driving excitement and trial of TABASCO® Sauce in a popular Christmas food occasion across the UK.

The hot sauce category is on the rise with new entrants driving news. The TABASCO® Brand challenge is to drive relevancy by expanding consideration beyond the existing ...

LDN 195 Pop-Up Restaurant

Carousel

Client: OpenTable and W Communications

With an eye on making London “officially the most gastronomic place on earth”, the LDN195 survey was commissioned by W Communications to cement OpenTable’s position as an authority on the diversity of culinary choices available in London.

More than 55% of respondents to the LDN195 survey - a fun audit of London’s diverse dining scene...

Samsung Secret Menus

AMV BBDO

Client: Samsung UK

Tasked with helping to drive consideration of Samsung amongst Gen Z and Millennials, we found that the best way to their hearts was through their stomachs (and mobile phones).

Our strategy was to position our devices as keys to unlocking desirable experiences that they couldn’t get anywhere else: creating a deeper connection with current o...

Trattoria Moretti - The World's First 'Bring Your Own Table' Restaurant

Space, Cow PR, St Lukes

Client: Birra Moretti - Heineken

These days, fewer and fewer people eat around a dinner table. Time together is being lost to screens, sofas and late-night working. The greatest casualties of our busy lives aren’t our colleagues or our new friends, they are those who matter most. Because sadly, they are most likely to forgive us if we cancel.

Birra Moretti wan...

House of Vans London presents: ComfyCush High

Black Sparrow Presents

Client: Vans

On March 1st 2019 House of Vans welcomed guests from all over to celebrate the launch of the new Vans ComfyCush ERA shoe - a classic shoe re-engineered with a softer sole for comfort that just wont quit.

Executed by Black Sparrow Presents, the agency turned back the clocks and transformed House of Vans into ‘ComfyCush High’ providing gu...

Journal House

Cheerful Twentyfirst

Client: Wall Street Journal

Wall Street Journal wanted to leave their mark on Cannes Lions Festival of Creativity. Cheerful Twentyfirst were challenged to create a space that reflected the WSJ brand. We were asked, “if WSJ was a building, how would it look? How would it feel?”. Despite an increasingly digital business model, our client wanted a physical repres...

Warriors Hooptopia

Golden State Warriors

Client: Golden State Warriors

Brought to you by the Golden State Warriors and Candytopia, the mini theme park that has welcomed over 1.4 million guests in nine cities from coast to coast, Warriors Hooptopia lets you live the life of a Warrior with amazing interactive installations and epic photo opportunities. Warriors Hooptopia brings together the history of the six-ti...

eve brand activation at OXO2

CH&CO

Client: CH&CO

We are CH&CO, an independent hospitality and catering specialist. In October we created a bespoke activation to celebrate the arrival of eve, our full-service venue and events solution and state-of-the-art website.

We didn’t want this event to be just another industry showcase so we transformed OXO2, a blank canvas venue occupying...

Most Dangerous Street

UNIT9, FCB Chicago

The Most Dangerous Street exhibit portrays the grim reality of the gun violence crisis in Chicago. It’s an emotional display and we hope it motivates people to take action. The advocates’ and victims’ stories in the context of real-time shooting data is a powerful demonstration of why we need to support sensible gun violence prevention laws t...

BikerTek

Haygarth with Adam&EveDDB

Client: Highways England

We shocked motorcyclists into reducing their speed and the chance of fatal injuries with a pop-up motorcycle parts shop featuring a big difference.

We braved biker gatherings, going undercover to lure riders into the shop. As they explored the parts, we revealed the shocking truth. These weren’t for your bike. These were for your body...

The Shape of History

Courageous Studios and UM

Client: Hulu

In 2017, The Handmaid’s Tale’s themes of gender injustice resonated with an American public eager for social change.

But while the show had raised awareness of female repression, little had changed and by 2019, supporters were losing hope.

To make season three a success, we needed to deliver ACTION for women’s rights ...

ZSL London & Whipsnade Zoo Superhero Academy

Bearded Kitten

Client: ZSL LONDON & WHIPSNADE ZOO

It’s time to save the world!

Bearded Kitten’s Summer installation at both London and Whipsnade Zoos was the first ever immersive event of its kind! The Kittens delivered a hugely successful, innovative, fun and educational brand experience to bring to life ZSL’s Superhero campaign.

The unique immersive adventure was the first ...

Donate Your Words

VCCP Retail

Client: Cadbury

Cadbury and Age UK’s ‘Donate your words’ campaign raised awareness of the UK’s shocking loneliness epidemic, where 225,000 older people often go a whole week without speaking to anyone. Cadbury ‘donated’ the words from their Dairy Milk bars and gave 30p from each one sold to Age UK. The campaign had people talking about this imp...

Fight For Nature

Undercurrent

Client: WWF

WWF asked Undercurrent to help them raise public awareness of nature depletion and climate change in the UK. Time poor MPs focus on causes that are most important to their constituents and respond well to direct pressure, so we needed to show them that people want to take action on climate change.
Solution- Our ‘Nature Phonebox’ took a qu...

Curiosity Rooms by Google Pixel 3

Amplify, 72andSunny, Halpern, Essence & OMD

Client: Google

Amplify + Google tackle their biggest collaboration yet, taking strategy, skill and team effort to the next level….

Amplify and Google established a cultural landmark in the heart of Regent Street to launch Pixel 3 and connect with our audience of ‘future bosses’. We brought the Pixel 3 to life, making every day more extraordi...

The Testaments Launch

VINTAGE, Waterstones

‘Forget Potter, this is Beatles territory’
GUARDIAN

‘Tuesday was not merely Tuesday but Testaments Day, and the capital Testaments Town’
DAILY TELEGRAPH

‘A partnership which sets the standard for future big releases.’
BEA CARVALHO, General Fiction Buyer, Waterstones


Readers had been waiting more than 34 yea...

Donate Your Words

VCCP Retail

Client: Cadbury

Cadbury and Age UK’s ‘Donate your words’ campaign raised awareness of the UK’s shocking loneliness epidemic, where 225,000 older people often go a whole week without speaking to anyone. Cadbury ‘donated’ the words from their Dairy Milk bars and gave 30p from each one sold to Age UK. The campaign had people talking about this imp...

Queer City: A CNN Experience

Courageous Studios

Client: P&G and BMW

Our goal was to amplify messages of acceptance, and prompt more people to recognize P&G and BMW as key allies of the LGBTQIA+ community.
We produced a first-of-its-kind pop-up museum and multi-media exhibit at the Hudson Mercantile in NYC. An official WorldPride 2019/NYC Pride event, and sponsored by P&G and BMW; Queer City: A CNN Experien...

Strongbow Dark Fruit Super-Fan Campaign

Initials and LADbible

Client: Strongbow

Dark Fruit is a unique cider that inspires near religious devotion amongst its legion of followers. From mad cake skills and ice cream innovations, to committing to Dark Fruit tattoos, they are the true embodiment of finding your Dark side.

Capitalising on the brands organic ‘cult-like’ status, Strongbow harnessed the passion of...

Wimbledon Rematch 1980

Rematch Live

Client: All England Lawn Tennis Club

Rematch have created a new category in sport, whereby fans can experience the most iconic stories in sporting history as immersive theatre. This starts with creative film content that builds anticipation and delves into stories of the sport and all of the fascinating wider cultural context. We then allow the viewer to experience it for themselv...

People and Team Categories

Tobacco Dock

Tobacco Dock’s dynamic and closely attuned team is one of its greatest assets. With regular cross-departmental training and a company-wide mentorship programme we put considerable resources into attracting and retaining the cream of the industry talent.

2018/2019 has seen us surpass the ambitious revenue targets we set ourselves, as well ...

Troxy

It’s not just the amount of events that happen at Troxy these days, it’s the calibre of them that is testament to the venue’s ability to give event organisers at the highest level what they want. Without doubt, the best thing about Troxy is its team. A flexible, brilliant bunch whose experience is second to none in the industry. F...

Roundhouse

The key to our commercial and charitable success has been the individuals within our team. Each member brings professionalism, knowledge, charm and likeability to the role, and clients love working with us. As you can see from our testimonials, we have continued to forge incredibly strong bonds with our clients and are proud that th...

Mash Staffing

The past year has been transformational for Mash, with over 50% growth in revenue and headcount. We were appointed as Samsung’s staffing partner for their expansive new retail experience space at Kings Cross, and became BMW’s exclusive staffing partner. We helped launch Peloton into the UK and provided exceptional hosts at scale for Twi...

Experience Engine

The perception of staffing agencies and the reality are very different. Our ‘people first’ mindset is not new, others say they do it, but we have embedded it into the heart of everything we do. We’ve explored how we can innovate in this area with automation but also how we can ensure promotional people are treated fairly and well remu...

Kru Live

It’s been a year of brave strategic decisions for Kru Live.

We focused on quality over quantity both in terms of projects delivered and new clients acquired. We qualified new briefs more thoroughly to ensure they aligned with our strategy and growth goals.

The result? 14 new strategic client wins, 100% client retention and two award wi...

Elevate Staffing

Elevate Staffing is a global event staffing agency that connects people with brands. We lead the industry by enriching brand-consumer relationships through positive human connections. Founded in 2007, the company has built its reputation on delivering best-in-class people that bring brands to life and achieve campaign goals. With hubs in Los An...

POD Staffing

We are POD Staffing, an agency with a big vision and a bigger ambition to match. The world’s largest brands rely on us to deliver best in class staff for their brand experiences across the UK, and we are incredibly proud of the success we’ve created.
After a stellar year in 2018, we wanted to continue growing, but by putting p...

Momentum Worldwide

Momentum Worldwide’s UK Staffing Agency provides specialist personnel across a wide range of events and experiences.

Providing specialist and knowledgeable staff to meet the demands of Sports, Technology, Fashion, Airline, and many other diverse industry clients.

We believe whole-heartedly in the power of people to bring a b...

Grand Prix

Curiosity Rooms by Google Pixel 3

Amplify