Kenny Hyslop

Head of Experiential Marketing, Pernod Ricard UK / The Gin Hub
Kenny Hyslop, Head of Experiential Marketing & Brand Homes, Pernod Ricard UKKenny has worked for Pernod Ricard UK for almost 16 years, having previously held roles in events and marketing at Bacardi Martini UK and Ministry of Sound. Some of his stand-out activations include: Casa Havana Club, which brought Havana to Soho for 14 days and nights, Campo Viejo Lake of Colour, a floating lake that lit up Clapham Common for three days and nights, and L'Eden by Perrier-Jouet, a Bompass and Parr Bio responsive garden that guests of London Fashion and Design Week VIPs could explore.Kenny recently also took on the role of International Strategic Consultant for 12 months, which was a newly created role to drive the brand into new territories. Kenny now heads up PRUK's experiential team, as well as overseeing the redevelopment and promotion of two of The Gin Hub's distilleries based in the UK, Plymouth and Beefeater, based in Kennington.