#BeUnlimited, Haygarth / Vodafone
To mark the launch of Vodafone’s Unlimited data plans, Haygarth created an immersive brand experience aimed at inviting consumers to see, hear and feel what it’s like to live a life without limits.

Inspired by the reality that limited data means that we can’t always experience life to its fullest, the activation aims to take consumers on a sensory journey to free them from their limited data life and show them that unlimited connection means unlimited potential. With a series of awe-inspiring audio and visual experiences, an infinity mirror selfie booth and a chance to win the latest Samsung smartphone by sharing pictures on social media, it was an experience that consumers would not forget.